Adelaide United, Port Adelaide, Adelaide Crows, Adelaide Strikers, Adelaide Lightning and Adelaide Thunderbirds will join forces in an effort to drive crowds to women’s sport events and showcase how incredible SA’s female athletes are.

In conjunction with the State Government, all six clubs will encourage their own members and fans to support a key game for the other teams, with clubs providing marketing, communications, and ticketing support to each other to help sell out each of these games.

The Power of Her featured games are:

• Adelaide United v Canberra United – Sunday 15 October 2023 (Coopers Stadium)
• Port Adelaide v Gold Coast – Saturday 21 October 2023 (Alberton Oval)
• Adelaide Crows v North Melbourne – Sunday 29 October 2023 (Unley Oval)
• Adelaide Lightning v Southside Flyers – Saturday 18 November 2023 (Adelaide 36ers Arena)
• Adelaide Strikers v Perth Scorchers – Friday 24 November 2023 (Adelaide Oval)
• Adelaide Thunderbirds – TBC late March or early April 2024

This initiative builds on the State Government’s commitment to empower women and girls in sport and to advance gender equality, including through the legacy possible from the FIFA Women’s World Cup.

An $18 million grant program will be delivered over the next three years, dedicated to female sporting facilities and programs that grow female participation.

Legacy funding was expended on The Power of Her and is being focused on efforts through sport to prevent domestic violence.

The Women in Sport Taskforce was also launched last year, and is working to tackle gender inequality in sport and all that inhibits girls and women from actively and equally participating in the sport they love.

For more information about The Power of Her and the featured games click here.

Quotes attributable to Minister for Recreation, Sport and Racing Katrine Hildyard

The Power of Her Women in Leadership symposium was so powerful. It saw more than 1,000 people come together to advance gender equality and open doors for future generations. Attendees left determined to advance enduring change together that makes a difference in the lives of girls and women.

Through this powerful step forward, these outstanding South Australian women’s teams will absolutely advance change together. I am incredibly thankful for their willingness to get together – when women support other women, powerful change is possible.

The Power of Her aimed to create a lasting legacy through harnessing the momentum and energy from the FIFA Women’s World Cup. I am thrilled that this group is using that energy to collectively bring more supporters to women’s sport.

By selling out these games, more people will witness the powerful change in attitude that is possible when we see women being celebrated for being strong, powerful and talented on their particular playing pitch.

When we witness and celebrate the strength and power of our female sporting stars, it transforms the way women and the roles they can play are seen – if she can see it, she can absolutely be it!

Quotes attributable to Nathan Kosmina, Adelaide United CEO

All Australians have recently seen the power of football and women’s sport with the Matildas’ amazing performance at the 2023 FIFA Women’s World Cup.

The way the tournament captivated an entire nation’s attention is unquestionable, achieving record audiences in stadiums and on television - records not only for women’s sport, but for sport and entertainment in general.

Adelaide United is proud to partner with some of South Australia’s premier sporting clubs to bring women’s sport to as many casual, aspiring and fanatical sports fans as possible, and showcase the amazing athletes and spectacle they deliver.

Quotes attributable to Juliet Haslam, Port Adelaide Head of AFLW

The Power of Her Collective is an important initiative that connects six clubs and associations, all with a common goal - to promote and recognise some of the most talented female athletes in the country.

As a football club, we are incredibly passionate about giving our AFLW footballers the resources, support and spotlight they deserve, and we are excited for the opportunity to help showcase women in sport, across all codes.

I would encourage all sport fans to show their support and head along to some of the feature games. Together, we can continue to drive gender equality.

Quotes attributable to Chelsea Randall, Adelaide Crows Captain

We are really excited to be part of such a great initiative and showcase women’s sport in South Australia.

We hope to see as many of our fans as possible get involved and support our female athletes.

Quotes attributable to Reece Turner, Adelaide Lightning General Manager

Adelaide Lightning is very excited to be a part of this new initiative to support women in sport in South Australia.

We have some amazing world leading talent here in South Australia and what a way to showcase this.

Hopefully this will continue to build momentum towards women in sport as recently displayed in the FIFA Women’s World Cup.

Quotes attributable to Bridget Patterson, Adelaide Strikers Batter

The momentum behind women’s sport in recent years is only getting stronger, and initiatives like this will continue to put female athletes in the spotlight, which will then see more and more talented players and passionate fans coming into our sports.

It is amazing to stand alongside players from other sporting codes today and commit to working together to promote women’s sport across not just South Australia but the country.

We want to inspire the next generation of players, fans and administrators to get involved in sport at every level and strengthen the growth we have seen across the board.

Get down to support your team this season, but also think about trying something new, there is so much amazing sport being played across South Australia and I look forward to seeing you there.

Quotes attributable to Bronwyn Klei, Netball SA/Adelaide Thunderbirds CEO

Women’s sport in South Australia is thriving and there is no better time for us to come together to champion its growth.

As the number one sport for women and girls, netball plays a significant role in the promotion of women’s sport and we’re proud to unite with our fellow major sporting codes.

Our female athletes in this state are strong and powerful, and the more people who witness their ability live in action, the more people are rallying behind our great games.

I hope this initiative will encourage our SA community to back our athletes and get to as many games as possible.