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Funky bike racks attract more business

Funky bike racks attract more business

Funky bike racks

More car-shaped bike racks in Adelaide entice more people to ride to cafes, shops and other businesses - and will be showcased at Velo-city Global (27–30 May 2014).

The two new additions - outside Blefari Caffe in Victoria Square and in front of Delish Real Food cafe in Gilbert Street - are part of the Bikes for Better Business project to increase bike riding and contribute to a more bike-friendly city.

The racks – which each accommodate ten bikes - were designed and built by Cyclehoop Ltd, a UK-based firm of award-winning designers and architects that specialises in innovative indoor and outdoor cycle parking infrastructure.

Cyclehoop is one of about 20 exhibitors coming to the Velo-city Global 2014 conference in Adelaide, 27-30 May.

Early this year, two other racks were installed at Gringos Mexican Cantina and Zest Cafe in Glenelg. A fifth rack is to be installed by Adelaide City Council soon.

DPTI's Manager of Community Programs Belinda Halling describes the colourful infrastructure as "a visual reminder that one person in a car can take the same amount of space as ten people riding their bikes." The racks also send the message that ten bicycle riders mean ten times more customers for local businesses than one person in a vehicle.

Bike for Better Business is funded by DPTI in partnership with Holdfast Bay and Adelaide City councils.